Intuitive Decision Making
An unconscious process created out of distilled experience.
Conditions Favoring Intuitive Decision Making
1. A high level of uncertainty exists
2. There is little precedent to draw on
3. Variables are less scientifically predictable
4. “Facts” are limited
5. Facts don’t clearly point the way
6. Analytical data are of little use
7. Several plausible alternative solutions exist
8. Time is limited and pressing for the right decision
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