Understanding the dynamics of behavior in organizations is essential to achieving personal success as a manager, regardless of your area of specialization.
Principles of organizational behavior are involved in making people both productive and happy in their jobs.
To achieve success in today’s rapidly changing environment, organizations must successfully address a wide variety of OB issues.
Organizational behavior (OB) is the multidisciplinary field that seeks knowledge of behavior in organizational settings by systematically studying individual, group, and organizational processes.
Four central characteristics of the field:
OB applies the scientific method to practical managerial problems.
OB focuses on three levels of analysis: individuals, groups, and organizations.
OB is multidisciplinary in nature.
OB seeks to improve organizational effectiveness and the quality of life at work.
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